CLOTHING RETAILING IN EUROPE
Order #: T1411_2006TX; US$ 4495.00 / €3745
Published by Mintel, Oct 2006; 808 Exhibits
This report in Clothing Retailing in Europe provides independent, expert coverage of the apparel retail sectors throughout Europe. The clothing retailing report analyses retailing trends in up to 19 European markets, including the Scandinavian nations and Eastern European countries such as the Czech Republic and Poland as well as the major Western European markets.
The coverage in this Clothing Retailing in Europe report is as accurate, relevant and up-to-date as possible, combining in-house sector expertise with retailer performance data, taken directly from industry and trade sources. Market examination includes studies of:
- background economic and demographic data
- market sizes
- regional retailing trends and issues
- market drivers
- consumer expenditure
- consumer trends
- leading pan-European retailers
- domestic retailers
- market forecasts
Countires Covered in the CLothing Retailing Report include:
Austria, Belgium, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Republic of Ireland, Italy, The Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, UK
Companies Profiled in the Clothing Retailing in Germany report include:
Arcadia Group, Benetton Group, Bhs Group Ltd, C&A, Charles Vögele, Grupo Cortefiel, Gap Inc, H&M Hennes & Mauritz, Grupo Inditex, Marks & Spencer, Mango Group, Matalan, Mosaic Fashions/Rubicon Retail, New Look Group Plc, Next Retail, Peacock Group, Peek & Cloppenburg (West), Primark/Penneys
Mini Porfiles Include:
Adams, Adler, Adolfo Dominguez, Alexon Group, Aranypók, Bernardi S.p.A, Bestseller, Diramode (Pimkie), Dress Partner, Dunnes, Esprit, Etam Group, Euretco Fashion B.V., Glou, Grupo Induyco, IC Companys, Intres, Jc/rnb, KappAhl, Kenvelo, KiK Textilien und Non-Food GmbH (Tengelmann), Lindex, LPP, Macmoda, Maxeda Fashion Stores, Monsoon/Accessorize, Mothercare Plc, New Yorker, Original Marines, Orsay, Oviesse, Palmers, PKZ, River Island Clothing Co Ltd, Seppälä, Sinn Leffers, Texmoda Fashion Group, TK Maxx, Tøjeksperten/Eksperto, Varner Gruppen, Vivarte
TABLE OF CONTENTS
|
|
European Insights |
|
Executive Summary – Europe |
European clothing spend €294 billion |
Norwegians spend most per head |
…but why? |
Central Europe lags behind |
Specialists lead all markets |
Mixed 2005 for clothing retail |
Clothing losing retail share |
RoI most concentrated sector |
H&M – strong lead |
Value players growing |
Pan-European apparel |
Outlook |
Forecasts |
Trends and issues |
European Summary and Outlook |
Report scope |
- Clothing sector versus clothing market
Technical notes |
Financial definitions |
Currencies
Figure 1: Exchange rates: National currencies against the Euro, 2002-05
|
Country codes |
VAT
Figure 2: Europe: Standard VAT rates, 2005
|
Other abbreviations |
The European clothing market
Figure 3: European clothing market: Market sizes and spend per capita, 2005
|
Figure 4: European clothing market: Spend per capita, 2005
Figure 5: European clothing market: Estimated annual % growth, 2004-05
|
Channels of distribution
Figure 6: European clothing market: Channels of distribution by country, 2005
|
European clothing specialists’ sector |
Sector value and trends
Figure 7: European clothing sector: Clothing specialists’ sales by country, 2005
|
Figure 8: European clothing sector: Clothing specialists as % of all retail sales by country, 2005 |
Clothing relative to all retail
Figure 9: European clothing sector: Percentage point change in sector’s share of all retail sales, 2004/2000 and 2005/01
|
Sector concentration
Figure 10: European clothing sector: Top five specialists’ combined market shares by country, 2005
|
Leading clothing specialists |
Sales trends
Figure 11: Europe's leading clothing specialists: European sales trends, 2005/06
|
Outlet trends
Figure 12: Europe's leading clothing specialists: European outlet numbers, 2005/06
|
Cross-border activity
Figure 13: Europe's leading clothing specialists: Cross-border activities, 2005/06
|
Sector sales forecasts |
Relative performance
Figure 14: European clothing retailing: The winners and losers, 2006-10
Figure 15: European clothing retailing: Sector sales forecasts, 2006 and 2010
|
Figure 16: European clothing specialists: Sector’s relative importance by country, 2006 and 2010 |
- Actual performance
Figure 17: European clothing specialists: Sector sales growth, 2006-10 |
Trends and issues |
Consumer confidence a key factor |
Customer dissatisfaction in Germany |
Gaps in the market |
Positioning largely clustered around the centre mass-market |
Individualisation the new status symbol
Figure 18: Clothing consumer typologies: label seekers versus individualists, by country, 2005
|
Did anyone ask consumers if homogenisation is what they really want? |
How does fast fashion fit with the green consumer? |
Figure 19: Agreement with clothing lifestyle statements, by country, 2005 |
What role for the Internet |
‘The young’ are getting younger |
European Consumer Trends |
Introduction |
Comparison of clothing shopping patterns across Europe
Figure 20: Penetration of clothing purchasing, by country, 2005
|
Figure 21: Comparison of clothing purchasing in last 12 months, by country, 2005 |
Frequency of shopping
Figure 22: Comparison of clothing purchasing in last 3 months vs last 12 months, by country, 2005
|
Comparison of consumer typologies across Europe
Figure 23: Clothing consumer typologies, by country, 2005
|
- Germany
- France
- Great Britain
- Spain
Comparison of agreement with clothing lifestyle statements |
Figure 24: Agreement with clothing lifestyle statements, by country, 2005 |
Austria |
|
Executive summary |
Spending on clothing up, share of all spending down |
Specialists continue to grow |
Strong German presence |
Room for consolidation |
Good prospects for the future |
Background data |
Population
Figure 25: Austria: Population trends, 2001-05
|
Figure 26: Austria: Population, by age group and sex, 2005 |
Figure 27: Austria: Households, 2001-05 |
Figure 28: Austria: Regions, 2001-05 |
Figure 29: Austria: Major cities, 2001 and 2004 |
Economy
Figure 30: Austria: Gross domestic product, 1995-2005
|
Figure 31: Austria: Consumer prices, 2000-05
Figure 32: Austria: Consumer expenditure, 1995-2005
|
Figure 33: Austria: Detailed breakdown of consumer expenditure, 2001-05 |
The clothing market |
Clothing market value and trends
Figure 34: Austria: Consumer spending on clothing, 2001-05
Figure 35: Austria: Clothing spending – share of all retail sales, 2001-05
|
Channels of distribution
Figure 36: Austria: Clothing market – estimated channels of distribution, 2005
|
The clothing specialists’ sector |
Sector value and trends
Figure 37: Austria: Clothing specialists’ sales, 2001-05
Figure 38: Austria: Clothing specialists, relative performance, 2001-05
|
Figure 39: Austria: Spending on clothing relative to specialist sales, 2001-05 |
Outlet and enterprise data
Figure 40: Austria: Retail businesses, 2000-04
Figure 41: Austria: Retail outlets, 1991
|
Leading specialists
Figure 42: Austria: Leading clothing specialists, 2005
|
Market shares
Figure 43: Austria: Leading clothing specialists’ share of clothing specialists sales, 2005
Figure 44: Austria: Leading clothing specialists’ share of clothing specialists sales, 2005
|
Prospects and forecasts |
- Discounters popular, but specialists will continue to grow
…but no space for domestic retailers
Figure 45: Austria: Clothing specialists’ sales, 2005-10
Figure 46: Austria: Clothing specialists’ sales as share of all retailers’ sales, 2001-10
|
Company profiles |
Belgium |
|
Executive summary |
Clothing spend subdued |
Specialist sales boom in 2004 |
Non-specialists weak |
Highly-fragmented sector |
Forecasts |
Background data |
Population
Figure 47: Belgium: Population trends, 2001-06
|
Figure 48: Belgium: Population, by age group and sex, 2005 |
Figure 49: Belgium: Households, 2000-05
Figure 50: Belgium: Major regions, 2002-06
|
Figure 51: Belgium: Population, by province, 2002-06
Figure 52: Belgium: Major cities, 2002-06
|
Economy
Figure 53: Belgium: Gross Domestic Product, 1995-2005
|
Figure 54: Belgium: Consumer prices, 1998-2005
Figure 55: Belgium: Consumer expenditure, 1995-2004
|
Figure 56: Belgium: Detailed breakdown of household expenditure, 2000-04 |
The clothing market |
Clothing market value and trends
Figure 57: Belgium: Consumer spending on clothing, 2001-05
|
Figure 58: Belgium: Relative performance of clothing market, 2001-05 |
Channels of distribution
Figure 59: Belgium: Clothing market – channels of distribution, 2005
|
Property matters |
The clothing specialists’ sector |
Sector value and trends |
Figure 60: Belgium: Clothing specialists’ sales, 2001-05
Figure 61: Belgium: Clothing specialists, relative performance, 2001-05
|
Outlet and enterprise data
Figure 62: Belgium: Retail enterprise data, 2001 and 2002
|
Leading specialists |
Figure 63: Belgium: Leading clothing specialists, 2005 |
Market shares
Figure 64: Belgium: Leading clothing specialists’ market shares, 2005
|
Prospects and forecasts |
Prospects |
Forecasts |
Figure 65: Belgium: Clothing & footwear specialists’ sales, 2005-10
Figure 66: Belgium: Clothing & footwear specialists, % share of all retail sales, 2001-10(f)
|
Company profiles |
Czech Republic |
|
Executive summary |
Clothing and footwear perform well |
Specialists continue upward path |
A magnet for foreign specialists |
Good prospects for specialists |
Background data |
Population
Figure 67: Czech Republic: Population trends, 2001-05
|
Figure 68: Czech Republic: Population, by age group and sex, 2004 |
Figure 69: Czech Republic: Households, 1991 and 2001
Figure 70: Czech Republic: Major cities, 2003-05
|
Economy
Figure 71: Czech Republic: Gross domestic product, 1995-2005
|
Figure 72: Czech Republic: Consumer prices, 1998-2005
Figure 73: Czech Republic: Consumer expenditure, 1995-2005
|
Figure 74: Czech Republic: Detailed breakdown of consumer expenditure, 2000-04 |
The clothing market |
Clothing market value and trends
Figure 75: Czech Republic: Consumer spending on clothing, 2001-05
|
Channels of distribution
Figure 76: Czech Republic: Clothing market – channels of distribution, 2005
|
- Department stores and grocers
The clothing specialists’ sector |
Sector value and trends
Figure 77: Czech Republic: Clothing specialists’ sales, 2001-05
|
Figure 78: Czech Republic: Clothing, footwear and textile specialists’ sales, relative performance, 2001-05 |
Outlet and enterprise data
Figure 79: Czech Republic: Retail enterprises, 2000-04
|
Leading specialists
Figure 80: Czech republic: Leading clothing retailers, 2005
|
Market shares
Figure 81: Czech Republic: Leading clothing specialists, market shares, 2005
Figure 82: Czech Republic: Leading clothing specialists, market shares, 2005
|
Prospects and forecasts
Figure 83: Czech Republic: Clothing and footwear specialists’ sales, 2005-10
|
Figure 84: Czech Republic: Clothing and footwear specialists’ sales as % of all retail sales, 2001-10 |
Company profiles |
Denmark |
|
Executive summary |
Clothing loses spending share |
Strong growth for specialists |
Fragmented sector |
Few internationals |
Non-food to outperform all retailing |
Background data |
Population
Figure 85: Denmark: Population trends, 2001-06
|
Figure 86: Denmark: Population, by age group and sex, 2006 |
Figure 87: Denmark: Households, 2002-06 |
Figure 88: Denmark: Major regions, 2002-06 |
Figure 89: Denmark: Major cities, 2002-06 |
Economy
Figure 90: Denmark: Gross domestic product, 1995-2005
Figure 91: Denmark: Consumer prices, 1995-2005
|
Figure 92: Denmark: Consumer expenditure, 1995-2005 |
Figure 93: Denmark: Detailed breakdown of consumer expenditure, 2001-05 |
The clothing market |
Market value and trends
Figure 94: Denmark: Consumer spending on clothing, 2001-05
|
Figure 95: Denmark: Relative performance of clothing market, 2001-05 |
Channels of distribution
Figure 96: Denmark: Clothing market – estimated channels of distribution, 2005
|
The clothing specialists’ sector |
Sector value and trends |
Figure 97: Denmark: Clothing specialists’ sales, 2001-05
Figure 98: Denmark: Clothing specialists, relative performance, 2001-05
|
Outlet and enterprise data
Figure 99: Denmark: Retail enterprise numbers 1999-2003
|
Figure 100: Denmark: Retail outlet numbers, 2002-04 |
Leading specialists
Figure 101: Denmark: Leading clothing specialists, 2005
|
Market shares
Figure 102: Denmark: Leading clothing specialists’ market shares, 2005
|
Prospects and forecasts |
Prospects |
Forecasts
Figure 103: Denmark: Clothing specialists’ sales forecast, 2005-10
Figure 104: Denmark: Clothing specialists, as % of all retail sales, 2001-10(f)
|
Company profiles |
Finland |
|
Executive summary |
Clothing maintains share of spend |
…but loses in all retail |
Non-specialists still strong |
Three big players |
Nordic dominance |
Clothing set to underperform |
Background data |
Population
Figure 105: Finland: Population trends, 2000-05
|
Figure 106: Finland: Population, by age group and sex, 2005 |
Figure 107: Finland: Households, December 2000-04
Figure 108: Finland: Major regions and cities, 2004 and 2005
|
Economy
Figure 109: Finland: Gross domestic product, 1995-2005
|
Figure 110: Finland: Consumer prices, 1997-2005 |
Figure 111: Finland: Consumer expenditure, 1995-2005 |
Figure 112: Finland: Breakdown of consumer expenditure, 2000-04 |
The clothing market |
Market value and trends |
Figure 113: Finland: Consumer spending on clothing, 2001-05 |
Channels of distribution
Figure 114: Finland: Clothing market – estimated channels of distribution, 2005
|
The clothing specialists’ sector |
Sector value and trends |
Figure 115: Finland: Clothing specialists’ sales, 2001-05
Figure 116: Finland: Clothing specialists, relative performance, 2001-05 (e)
|
Outlet and enterprise data
Figure 117: Finland: Clothing specialists’ number of enterprises, 2001-04
Figure 118: Finland: Clothing specialists’ number of outlets, 2001-04
|
Leading specialists |
Figure 119: Finland: Leading clothing specialists, 2005 |
Market shares
Figure 120: Finland: Leading clothing specialists, market shares, 2005
|
Prospects and forecasts |
Prospects |
Forecasts
Figure 121: Finland: Clothing specialists’ sales, 2005-10
|
Figure 122: Finland: Clothing specialists as % of all retail sales, 2001-10(f) |
Company profiles |
France |
|
Executive summary |
Clothing market remains subdued |
Low inflation keeps a lid on sales growth |
Specialists capture the lion’s share of spending |
Hypermarkets and mail order grow market share |
Department stores less popular |
Specialists outperform clothing market |
Vivarte heads the leader board |
Many domestic players look to international opportunities |
Clothing specialists predicted to lose share of all retail sales |
Background data |
Population
Figure 123: France: Population trends, 2002-06
|
Figure 124: France: Population, by age group and sex, 2006 |
Figure 125: France: Households, 2005
Figure 126: France: Regions and major cities, 1999 and 2004/05
|
Economy
Figure 127: France: Gross domestic product, 1995-2005
|
Figure 128: France: Consumer prices, 1998-2005
Figure 129: France: Consumer expenditure, 1995-2005
|
Figure 130: France: Detailed breakdown of consumer expenditure, 2000-04 |
The clothing market |
Market value and trends
Figure 131: France: Consumer spending on clothing, 2001-05
|
Figure 132: France: Relative performance of clothing market, 2001-05(e) |
Channels of distribution
Figure 133: France: Clothing market – channels of distribution, 2005
|
- Grocers
- Home shopping
- Sports goods retailers
- Department and variety stores
The clothing specialists’ sector |
Sector value and trends
Figure 134: France: Clothing specialists’ sales, 2001-05
|
Figure 135: France: Clothing specialists, relative performance, 2001-05 |
Outlet and enterprise data
Figure 136: France: Retail enterprises and outlet numbers, 2000 and 2002
|
Leading specialists |
- Vivarte leads the pack
- Inditex and H&M move swiftly up the leader board
- Camaïeu turns in a strong performance too
- Etam struggles
- Celio diversifies into womensear
- Promod goes for fast fashion
Okaïdi and Jacadi join forces
Figure 137: France: Leading clothing specialists, 2005
|
Market shares
Figure 138: France: Leading clothing specialists’ market shares, 2005
|
The Consumer – Where they shop |
Topline purchasing results |
Figure 139: Where consumers have bought clothes in the last 12 months, 2006 |
Market positioning |
Figure 140: France: Market positioning of major clothing retailers, May 2006 |
Consumer demographics |
- Non-specialists
Figure 141: Where consumers bought clothes in last 12 months by gender, age, income and occupation, May 2006 |
Clothing generalists
Figure 142: Where consumers bought clothes in last 12 months by gender, age, income and occupation, May 2006
|
Clothing specialists
Figure 143: Where consumers bought clothes in last 12 months by age, income and occupation, May 2006
|
Repertoire analysis
Figure 144: France: Number of clothes shops used by retailer bought from, May 2006
|
The Consumer – Motivations and shopping habits |
Demographic characteristics of consumer typologies |
Figure 145: France: Well-dressed, stylish, practical, sporty and fashion conscious consumer groups, by gender, age, family income, region, working status and presence of children, 2005 |
Figure 146: France: Shopaholic, individualist, big spender, and label seeker consumer groups, by gender, age, family income, region, working status and presence of children, 2005 |
Agreement with clothing lifestyle statements by consumer typologies |
Figure 147: France: Agreement with clothing lifestyle statements, by well-dressed, stylish, practical, sporty and fashion conscious typology groups, 2005 |
Figure 148: France: Agreement with clothing lifestyle statements, by fashion conscious, big spenders, individualists and label seekers typology groups, 2005 |
Prospects and forecasts |
Prospects |
Forecasts
Figure 149: France: Clothing specialists’ sales, 2005-10
Figure 150: France: Clothing specialists’ sales as % of all retail sales, 2001-10(f)
|
Company profiles |
Germany |
|
Executive summary |
Saving the economy? |
The only way is up |
The big three and the cheap three |
Grocery discounters peak, specialists relieved |
More than just a struggling economy |
Background data |
Population
Figure 151: Germany: Population trends, 2001-05
|
Figure 152: Germany: Population, by age group and sex, 2001-05 |
Figure 153: Germany: Households, 2003-05
Figure 154: Germany: Regions and major cities, 2004
|
Economy
Figure 155: Germany: Gross domestic product, 1995-2005
|
Figure 156: Germany: Consumer prices, 1998-2005
Figure 157: Germany: Consumer expenditure, 1995-2005
|
Figure 158: Germany: Detailed breakdown of consumer expenditure, 2001-05 |
The clothing market |
Market value and trends
Figure 159: Germany: Consumer spending on clothing, 2001-05
|
Channels of distribution
Figure 160: Germany: Estimated channels of distribution for clothing, 2005
|
- Clothing specialists
- Other channels
The clothing specialists’ sector |
Sector value and trends
Figure 161: Germany: Clothing specialists’ sales, 2001-05
Figure 162: Germany: Clothing specialists, relative performance, 2001-05
|
Outlet and enterprise data
Figure 163: Germany: Clothing enterprises and outlets by type, 2000
Figure 164: Germany: Clothing enterprises and outlets, 2000-03
|
The Consumer – Where they shop |
Topline purchasing results
Figure 165: Where consumers have bought clothes in the last 12 months, 2006
|
Market positioning |
Figure 166: Germany: Market positioning of major clothing retailers, May 2006 |
Consumer demographics |
- Women not adequately targeted
Non-specialists
Figure 167: Where consumers bought clothes in last 12 months by age, income and occupation, May 2006
|
Clothing generalists
Figure 168: Where consumers bought Clothing in last 12 months by age, income and occupation, May 2006, continued
|
- Clothing specialists
Figure 169: Where consumers bought Clothing in last 12 months by age, income and occupation, May 2006, continued |
Repertoire analysis
Figure 170: Germany: Number of clothing shops used by retailer bought from, May 2006
|
The Consumer – Motivations and shopping habits |
Introduction |
Demographic characteristics of consumer typologies |
- Have money, will spend…
- Individuals stick together
- Women love to shop!
Fashion – a young persons game?
Figure 171: Well-dressed, sporty, practical, stylish, and shopaholic typology groups, by gender, age, family income, region, working status and presence of children, Germany, 2005
|
Agreement with clothing lifestyle statements by consumer typologies |
Practical elegance
Figure 173: Agreement with clothing lifestyle statements, by well-dressed, sporty, practical, stylish, and shopaholic typology groups, Germany, 2005
|
It’s in the jeans
Figure 174: Agreement with clothing lifestyle statements, by fashion conscious, big spenders, individualists and label seekers typology groups, Germany, 2005
|
Leading specialists |
- The big three
- The discount three
Foreign retailers scarce
Figure 175: Germany: Leading clothing specialists, 2005
|
Market shares
Figure 176: Germany: Leading clothing specialists’ market shares, 2005
Figure 177: Germany: Leading clothing specialists’ market shares, 2005
|
Prospects and forecasts |
- Gloomy to fair, chance of storms
- Interest rate up….
…and sales tax rising
Figure 178: Germany: Clothing specialists’ sales, 2005-10
|
Figure 179: Germany: Clothing specialists, relative performance, 2001-10 |
Company profiles |
Greece |
|
Executive summary |
Consumer spending on clothing growing |
Clothing specialists underperform all retail sales |
A fragmented market |
Inditex dominates |
Greek retailers expand in the Balkans |
Clothing sector forecast to continue to underperform |
Background data |
Population
Figure 180: Greece: Population trends, 2000-05
|
Figure 181: Greece: Population, by age group and sex, 2005 |
Figure 182: Greece: Households, 2001
Figure 183: Greece: Population by region, 2001-05
|
Economy
Figure 184: Greece: Gross domestic product, 1995-2005
|
Figure 185: Greece: Consumer prices, 1997-2005
Figure 186: Greece: Consumer expenditure, 1995-2005
|
Figure 187: Greece: Detailed breakdown of consumer expenditure, 2000-2004 |
The clothing market |
Market value and trends
Figure 188: Greece: Consumer spending on clothing, 2000-04
Figure 189: Greece: Relative performance of clothing market, 2000-04
|
Channels of distribution
Figure 190: Greece: Clothing – channels of distribution, 2005
|
- Clothing specialists
- Department stores
- Market stalls/non-store
- Non-specialists
The clothing specialists’ sector |
Sector value and trends
Figure 191: Greece: Clothing specialists’ sales, 2001-05
Figure 192: Greece: Clothing specialists, relative performance, 2001-05
|
Outlet and enterprise data
Figure 193: Greece: Enterprise data, 1995-2002
|
Leading specialists |
Figure 194: Greece: Leading clothing specialists, 2005 |
Market shares
Figure 195: Greece: Leading clothing specialists’ market shares 2005
Figure 196: Greece: Leading clothing specialists’ market shares 2005
|
Prospects and forecasts |
Prospects |
Forecast
Figure 197: Greece: Clothing specialists’ sales, 2005-10
Figure 198: Greece: Clothing specialists’ sales as % of all retail sales, 2001-10
|
Company profiles |
Hungary |
|
Executive summary |
Clothing market continues to underperform |
But hypermarkets and mail order become more important |
Clothing specialists’ growth slows |
Internationalisation of the clothing market |
Highly-fragmented sector |
C&A leads the pack |
But Tesco could now be the largest retailer of clothing in the country |
Clothing specialists will lose retail market share marginally |
Background data |
Population
Figure 199: Hungary: Population trends, 2002-06
|
Figure 200: Hungary: Population, by age group and sex, 2002-06 |
Figure 201: Hungary: Population, by region, 2002-06 |
Economy
Figure 202: Hungary: Gross domestic product, 1995-2005
|
Figure 203: Hungary: Consumer prices, 1999-2005
Figure 204: Hungary: Consumer expenditure, 1995-2005
|
The clothing market |
Market value and trends
Figure 205: Hungary: Consumer spending on clothing, 2001-05
|
Figure 206: Hungary: Relative performance of the clothing market, 2001-05 |
Channels of distribution
Figure 207: Hungary: Clothing channels of distribution, 2005
|
- Clothing specialists
- Mixed goods retailers
- Food retailing
- Mail order and other channels
The clothing specialists’ sector |
Sector value and trends
Figure 208: Hungary: Clothing specialists’ sales, 2001-05
|
Figure 209: Hungary: Clothing specialists, relative performance, 2001-05 |
Outlet and enterprise data
Figure 210: Hungary: Clothing specialists’ number of outlets, 2000-04
|
- Shopping centres
Leading specialists
Figure 211: Hungary: Leading clothing retailers, 2005
|
Market shares
Figure 212: Hungary: Leading clothing specialists’ estimated market shares, 2005
|
Prospects and forecasts |
Prospects |
Forecasts
Figure 213: Hungary: Clothing specialists’ sales, 2005-10
|
Figure 214: Hungary: Clothing specialists’ sales as % of all retail sales, 2001-10(f) |
Company profiles |
Republic of Ireland |
|
Executive summary |
Clothing spend in decline |
But specialists grow sales |
…to take three quarters of market |
A duopoly? |
…but attracting big names |
Forecasts |
Background data |
Population
Figure 215: Republic of Ireland: Population by sex, 2002-06
|
Figure 216: Republic of Ireland: Population age profile, 2005 |
Figure 217: Republic of Ireland: Household data, 1991 and 2002
Figure 218: Republic of Ireland: Average household size, 1998-2002
|
Figure 219: Republic of Ireland: Counties, 2002 and 2006 |
Figure 220: Republic of Ireland: Major cities, 2002 and 2006 |
Economy
Figure 221: Republic of Ireland: Gross domestic product, 1995-2005
|
Figure 222: Republic of Ireland: Consumer prices, 1998-2005
Figure 223: Republic of Ireland: Consumer expenditure, 1995-2005
|
Figure 224: Republic of Ireland: Detailed breakdown of consumer expenditure, 2001-05 |
The clothing market |
Market value and trends |
Figure 225: Ireland: Consumer spending on clothing, 2001-05
Figure 226: Ireland: Relative performance of clothing market, 2001-05
|
Channels of distribution
Figure 227: Ireland: Clothing market: Channels of distribution, 2005
|
The clothing specialists’ sector |
Sector value and trends |
Figure 228: Republic of Ireland: Clothing specialists’ sales, 2001-05
Figure 229: Republic of Ireland: Clothing specialists’ relative performance, 2001-05
|
Outlet and enterprise data
Figure 230: Republic of Ireland: Clothing retailers' outlet numbers, 1993-2002
Figure 231: Republic of Ireland: Regional distribution of clothing and textile stores, 2002
|
Leading specialists |
Figure 232: Republic of Ireland: Leading clothing specialists, 2005 |
Market shares
Figure 233: Republic of Ireland: Leading clothing specialists, estimated market shares, 2005
|
Prospects and forecasts
Figure 234: Republic of Ireland: Clothing specialists’ sales, 2005-10
|
Figure 235: Republic of Ireland: Clothing specialists’ relative performance, 2001-10(f) |
Company profiles |
Italy |
|
Executive summary |
Clothing market shrinks – again |
Fragmentation still high |
Specialists return to growth |
Specialists sales to rise slowly |
Background data |
Population
Figure 236: Italy: Population trends, 2001-05
Figure 237: Italy: Population, by age group and sex, 2005
|
Figure 238: Italy: Households, by number of members, 1998-2003
Figure 239: Italy: Population, by region, 2001-05
|
Figure 240: Italy: Population of major cities, 2001-05 |
Economy
Figure 241: Italy: Gross domestic product, 1995-2005
|
Figure 242: Italy: Consumer prices, 1998-2005
Figure 243: Italy: Consumer expenditure, 1995-2005
|
Figure 244: Italy: Detailed breakdown of consumer expenditure, 2001-05 |
The clothing market |
Market value and trends
Figure 245: Italy: consumer spending on clothing, 2001-05
|
Figure 246: Italy: Spending on clothing as a percentage of all retail sales, 2001-05 |
Channels of distribution
Figure 247: Italy: Clothing market – channels of distribution, 2005
|
- Department stores
- Food retailers
- Other
The clothing specialists’ sector |
Sector value and trends
Figure 248: Italy: Clothing specialists’ sales, 2001-05
Figure 249: Italy: Clothing specialists, relative performance, 2001-05
|
Outlet and enterprise data
Figure 250: Italy: Retail enterprises, 1999-2003
|
Leading specialists
Figure 251: Italy: Leading clothing specialists, 2005
|
Market shares
Figure 252: Italy: Leading clothing specialists’ market shares, 2005
Figure 253: Italy: Leading clothing specialists’ market shares, 2005
|
The Consumer – Where they shop |
Topline purchasing results
Figure 254: Where consumers have bought clothes in the last 12 months, 2006
|
Market positioning |
Figure 255: Italy: Market positioning of major clothing retailers, May 2006 |
Consumer demographics |
Non-specialists
Figure 256: Where consumers bought clothes in last 12 months by age, income and occupation, May 2006
|
Clothing specialists
Figure 257: Where consumers bought clothing in last 12 months by age, income and occupation, May 2006, continued
|
Figure 258: Where consumers bought Clothing in last 12 months by age, income and occupation, May 2006, continued |
Repertoire analysis
Figure 259: Number of stores used to buy clothes, June 2006
|
Figure 260: Italy: Number of clothing shops used by retailer bought from, May 2006 |
Prospects and forecasts
Figure 261: Italy; Clothing specialists’ sales, 2005-10
|
Figure 262: Italy: Clothing specialists’ sales as % of all retail sales, 2001-10 (f) |
Company profiles |
The Netherlands |
|
Executive summary |
Weak clothing spend |
Specialists suffer… |
…despite new stores |
Buying groups in the lead |
Forecasts |
Background data |
Population
Figure 263: The Netherlands: Population trends, 2002-06
|
Figure 264: The Netherlands: Population, by age group, 2005 and 2006 |
Figure 265: The Netherlands: Households, January 2005
Figure 266: The Netherlands: Major regions and cities, 2005 and 2006
|
Economy
Figure 267: The Netherlands: Gross domestic product, 1995-2005
|
Figure 268: The Netherlands: Consumer prices, 2001-05
Figure 269: The Netherlands: Consumer expenditure, 1995-2004
|
Figure 270: The Netherlands: Detailed breakdown of consumer expenditure, 2001-04 |
The clothing market |
Market value and trends |
Figure 271: The Netherlands: Consumer spending on clothing, 2001-05
Figure 272: The Netherlands: Relative performance of clothing market, 2001-05
|
Channels of distribution
Figure 273: The Netherlands: Estimated channels of distribution for clothing, 2005
|
The clothing specialists’ sector |
Sector value and trends |
Figure 274: The Netherlands: Clothing specialists’ sales, 2001-05
Figure 275: The Netherlands: Clothing specialists, relative performance, 2001-05
|
Outlet and enterprise data
Figure 276: The Netherlands: Clothing specialists’ enterprise numbers, 2002-06
|
Figure 277: The Netherlands: Clothing specialists’ outlet numbers, 2002-06 |
Leading specialists |
Figure 278: The Netherlands: Leading clothing specialists, 2005 |
Market shares
Figure 279: The Netherlands: Leading clothing specialists’ estimated market shares, 2005
|
Prospects and forecasts |
Prospects |
Forecasts
Figure 280: The Netherlands: Clothing specialists’ sales, 2005-10
|
Figure 281: The Netherlands: Clothing specialists, share of all retail sales, 2001-10(f) |
Company profiles |
Norway |
|
Executive summary |
Clothing market gathers speed |
…boosting per capita spend |
Clothing loses share in all retail |
Varner + H&M = 31% |
Clothing forecast to struggle |
Background data |
Population
Figure 282: Norway: Population trends, 2002-06
|
Figure 283: Norway: Population, by age group and sex, 2006 |
Figure 284: Norway: Households, 2001 |
Figure 285: Norway: Population by region, 2002-06 |
Figure 286: Norway: Major cities, 2002-06 |
Economy
Figure 287: Norway: Gross domestic product, 1995-2005
|
Figure 288: Norway: Consumer prices, 1999-2005
Figure 289: Norway: Consumer expenditure, 1995-2005
|
Figure 290: Norway: Detailed breakdown of expenditure on consumer goods, 2001-05 |
The clothing market |
Market value and trends |
Figure 291: Norway: Consumer spending on clothing, 2001-05
Figure 292: Norway: Relative performance of clothing and footwear market, 2001-05
|
Channels of distribution
Figure 293: Norway: Clothing market – channels of distribution, 2005
|
The clothing specialists’ sector |
Sector value and trends |
Figure 294: Norway: Clothing specialists’ sales, 2001-05
Figure 295: Norway: Clothing specialists, relative performance, 2001-05
|
Outlet and enterprise data
Figure 296: Norway: Retail businesses by sector, 2000-04
|
Figure 297: Norway: Retail outlets*, by sector, 2000-04 |
Leading specialists |
Figure 298: Norway: Leading clothing specialists, 2005 |
Market shares
Figure 299: Norway: Leading clothing specialists’ market shares, 2005
|
Prospects and forecasts |
Prospects |
Forecasts |
Figure 300: Norway: Clothing specialists’ sales, 2005-10
Figure 301: Norway: Clothing specialists’ sales as % of all retail sales, 2001-10 (f)
|
Company profiles |
Poland |
|
Executive summary |
Clothing market rising steadily |
Domestics lead, but strong foreign presence |
Bright outlook for Polish specialists |
Background data |
Population
Figure 302: Poland: Population trends, 2001-05
|
Figure 303: Poland: Population, by age group and sex, 2005 |
Figure 304: Poland: household size, 2002-05 |
Figure 305: Poland: Major cities, 2001-05 |
Economy
Figure 306: Poland: Gross domestic product, 1995-2005
|
Figure 307: Poland: Consumer prices, 1999-2005
Figure 308: Poland: Consumer expenditure, 1995-2005
|
Figure 309: Poland: Consumer spending, by category, 1999-2003 |
Figure 310: Poland: Breakdown of average monthly per capita expenditure of households, 1999-2003 |
The clothing market |
Market value and trends
Figure 311: Poland: Clothing market value, 1999-2003
|
Channels of distribution
Figure 312: Poland: Clothing market, estimated channels of distribution, 2005
|
- Clothing specialists – tough competition
- Food retailers – a growing slice of the pie
- Traditional channels
- Department stores
- Factory outlets
The clothing specialists’ sector |
Sector value and trends
Figure 313: Poland: Clothing retail sales, 2001-05
|
Figure 314: Poland: Consumer prices, 2000-05 |
Outlet and enterprise data
Figure 315: Poland: Clothing retailers – number of outlets, 1999-2003
Figure 316: Poland: Clothing retailers – number of Enterprises, 2000-03
|
Leading specialists |
- European players pile in…
…but domestics clean up
Figure 317: Poland: Leading clothing specialists, 2005
|
Market shares
Figure 318: Poland: Leading clothing specialists, market shares, 2005
|
Prospects and forecasts |
- Stockmarket popularity continues
Specialists to push forward
Figure 319: Poland: All retail and non-food retail sales, 2005-10
|
Company profiles |
Portugal |
|
Executive summary |
Clothing spend grows behind all expenditure |
Specialists losing share… |
…despite expansion |
Highly-fragmented sector |
Strong Spanish influence |
Clothing forecast to underperform |
Background data |
Population
Figure 320: Portugal: Population trends, 2001-05
|
Figure 321: Portugal: Population, by age group, December 2004 |
Figure 322: Portugal: Households, 2001
Figure 323: Portugal: Regions and major cities, 2003
|
Economy
Figure 324: Portugal: Gross domestic product, 1995-2005
|
Figure 325: Portugal: Consumer prices, 1998-2005 |
Figure 326: Portugal: Consumer expenditure, 1995-2005 |
Figure 327: Portugal: Consumer spending breakdown, by category, 1999-2003 |
The clothing market |
Market value and trends
Figure 328: Portugal: Consumer spending on clothing, 2001-05
|
Figure 329: Portugal: Relative performance of clothing market, 2001-05 |
Channels of distribution
Figure 330: Portugal: Clothing market – estimated channels of distribution, 2005
|
The clothing specialists’ sector |
Sector value and trends
Figure 331: Portugal: Clothing specialists’ sales, 2001-05
|
Figure 332: Portugal: Clothing specialists, relative performance, 2001-05 |
Outlet and enterprise data |
Figure 333: Portugal: Retail enterprises, by type of retailer, 2000-04
Figure 334: Portugal: Retail outlets by sector, 2001 and 2004
|
Leading specialists |
Figure 335: Portugal: Major clothing retailers, 2005 |
Market shares
Figure 336: Portugal: Leading clothing specialists’ market shares, 2005
|
Prospects and forecasts |
Prospects |
Forecast
Figure 337: Portugal: Clothing and footwear specialists’ sales, 2005-10
|
Figure 338: Portugal: Clothing & footwear specialists, relative performance, 2001-10(f) |
Company profiles |
Spain |
|
Executive summary |
Growth in clothing market |
Multiples make specialists strong |
El Corte Inglés – a clothing giant |
Specialists grow sales, lose share of retail |
Background data |
Population
Figure 339: Spain: Population trends, 2001-05
|
Figure 340: Spain: Population, by age group and sex, 2005 |
Figure 341: Spain: Households by number of members, 2001
Figure 342: Spain: Population by region, 2001-05
|
Figure 343: Spain: Population of major cities, 2001-05 |
Economy
Figure 344: Spain: Gross domestic product, 1995-2005
|
Figure 345: Spain: Consumer prices, 1998-2005
Figure 346: Spain: Consumer expenditure, 1995-2005
|
Figure 347: Spain: Detailed breakdown of expenditure on consumer goods, 2000-04 |
The clothing market |
Market value and trends
Figure 348: Spain: Consumer spending on clothing, 2001-05
|
Figure 349: Spain: Relative performance of clothing market, 2001-05 |
Channels of distribution
Figure 350: Spain: Clothing market – channels of distribution, 2005
|
- Clothing specialists
- Department stores
- Grocers
- Home shopping
- Textile specialists
- Market stalls
The clothing specialists’ sector |
Sector value and trends
Figure 351: Spain: Estimated clothing specialists’ sales, 2001-05
Figure 352: Spain: Clothing specialists, relative performance, 2001-05
|
Outlet and enterprise data |
Leading specialists
Figure 353: Spain: Leading clothing specialists, 2005
|
Market shares
Figure 354: Spain: Leading clothing specialists’ estimated market shares, 2005
|
The Consumer – Where they shop |
Topline purchasing results
Figure 355: Where consumers have bought clothes in the last 12 months, 2006
|
Market positioning |
Figure 356: Spain: Market positioning of major clothing retailers, May 2006 |
Consumer demographics |
- Hypermarkets
Figure 357: Where consumers bought clothes in last 12 months by age, income and occupation, May 2006 |
- Clothing generalists/other
Figure 358: Where consumers bought clothes in last 12 months by age, income and occupation, May 2006 |
- Clothing specialists
Figure 359: Where consumers bought clothes in last 12 months by age, income and occupation, May 2006 |
Repertoire analysis
Figure 360: Number of stores used to buy clothes, June 2006
|
Figure 361: Spain: Number of clothing shops used, by retailer bought from, May 2006 |
The Consumer – Motivations and shopping habits |
Introduction |
Demographic characteristics of consumer typologies |
- Practical, stylish and well-dressed
- Spanish men hate shopping
- Hobby-shopping women
The subdued 35-55s
Figure 362: Well-dressed, sporty, practical, stylish, and shopaholic typology groups, by gender, age, family income, region, working status and presence of children, Spain, 2005
|
- Spain has the fewest but richest Label seekers
I want it all
Figure 363: Fashion conscious, big spenders, individualists and label seekers typology groups, by gender, age, family income, region, working status and presence of children, Spain, 2005
|
Agreement with clothing lifestyle statements by consumer typologies |
Figure 364: Agreement with clothing lifestyle statements, by well-dressed, sporty, practical, stylish, and shopaholic typology groups, Spain, 2005
Figure 365: Agreement with clothing lifestyle statements, by fashion conscious, big spenders, individualists and label seekers typology groups, Spain, 2005
|
Prospects and forecasts
Figure 366: Spain: Estimated clothing specialists’ sales, 2005-10
Figure 367: Spain: Clothing specialists’ sales as % of all retail sales, 2001-10
|
- Consolidation to continue
Company profiles |
Sweden |
|
Executive summary |
Clothing market gathers speed |
Specialists more subdued |
Highly-concentrated sector |
Private ownership grows |
Strong retail ahead |
Background data |
Population
Figure 368: Sweden: Population trends, 2001-05
|
Figure 369: Sweden: Population, by age group and sex, 2005 |
Figure 370: Sweden: Households by size, 2000-03 |
Figure 371: Sweden: Counties, 2001-05 |
Figure 372: Sweden: Population of major cities, 2001-05 |
Economy
Figure 373: Sweden: Gross domestic product, 1995-2005
|
Figure 374: Sweden: Consumer prices, 1998-2005
Figure 375: Sweden: Consumer expenditure, 1995-2005
|
Figure 376: Sweden: Detailed breakdown of consumer expenditure, 2000-04 |
The clothing market |
Market value and trends |
Figure 377: Sweden: Consumer spending on clothing, 2001-05 |
Figure 378: Sweden: Relative performance of clothing market, 2001-05 |
Channels of distribution
Figure 379: Sweden: Clothing market – channels of distribution, 2005
|
The clothing specialists’ sector |
Sector value and trends |
Figure 380: Sweden: Clothing specialists’ sales, 2001-05 |
Figure 381: Sweden: Clothing specialists, relative performance, 2001-05 |
Outlet and enterprise data
Figure 382: Sweden: Clothing specialists’ number of enterprises and outlets, 1999-2005
|
Figure 383: Sweden: Clothing specialists’ number of outlets by type, 2004 and 2005 |
Leading specialists
Figure 384: Sweden: Leading clothing specialists, 2005
|
Market shares
Figure 385: Sweden: Leading clothing specialists’ market shares, 2005
|
Prospects and forecasts |
Prospects |
Forecasts |
Figure 386: Sweden: Clothing specialists’ sales, 2005-10
Figure 387: Sweden: Clothing specialists’ sales as % of all retail sales, 2001-10(f)
|
Company profiles |
Switzerland |
|
Executive summary |
Fourth time unlucky |
Retail sales fall… |
…but the leaders flourish |
Future bleak |
Background data |
Population
Figure 388: Switzerland: Population trends, 2001-05
|
Figure 389: Switzerland: Population, by age group and sex, 2005 |
Figure 390: Switzerland: Number of households, 2000
Figure 391: Switzerland: Population by cantons, 2002-05
|
Figure 392: Switzerland: Population major cities, 2000-04 |
Economy
Figure 393: Switzerland: Gross domestic product, 1995-2004
|
Figure 394: Switzerland: Consumer prices, 1999-2005
Figure 395: Switzerland: Consumer expenditure, 1995-2004
|
Figure 396: Switzerland: Consumer expenditure, by category, 2000-04 |
The clothing market |
Market value and trends
Figure 397: Switzerland: Consumer spending on clothing, 2001-05
|
Channels of distribution
Figure 398: Switzerland: Clothing market – estimated channels of distribution, 2005
|
The clothing specialists’ sector |
Sector value and trends
Figure 399: Switzerland: Clothing specialists’ sales, 2001-05
Figure 400: Switzerland: Clothing specialists, relative performance, 2001-05
|
Outlet and enterprise data
Figure 401: Switzerland: Number of retail enterprises, 1995, 1998 and 2001
Figure 402: Switzerland: Clothing outlets, 1995-2001
|
Figure 403: Switzerland: Clothing outlets, by sector, 1995 and 2001 |
Leading specialists |
Figure 404: Switzerland: Leading clothing specialists, 2005 |
Market shares
Figure 405: Switzerland: Leading clothing specialists’ market shares, 2005
|
Prospects and forecasts
Figure 406: Switzerland: Clothing specialists’ sales, 2005-10
Figure 407: Switzerland: Clothing specialists, as % of all retail sales, 2001-10
|
- Crowded and difficult…
- …but rewarding for leaders
Company profiles |
UK |
Issues in the Market |
- Definitions
Abbreviations |
Insights and Opportunities |
Market in Brief |
Steady growth |
More fashion confident consumer |
The young leading the way |
Commoditisation of fashion |
Unhelpful fashion trend |
Clear focus essential
Figure 408: UK clothing specialists: Market positioning 2006
|
M&S needs to claw back the middle ground |
Next looking vulnerable |
Value retailers |
Congestion in the middle ground |
Price |
The future for out-of-town clothing stores |
Implications for Next |
Serendipity |
E-commerce |
Market size |
Fast Forward |
Trend 1: Customise This |
Trend 2: Ethics and Authenticity |
Trend 3: Agelessness |
Industry Insights |
Trading performance |
The challenges |
Inspiring influences |
The impact of weather |
Changing trends |
Brand saliency |
Fashion confidence |
Speed versus price |
Are you being served? |
Increasingly visual store is key |
E-commerce |
Cool to cost less |
The outlook |
Internal Market Environment |
- Prices
Figure 409: UK: Inflation on clothing and footwear, 2001-05 |
- Falling prices does not mean falling sales
- Margin squeeze
- Fashion
- Economics
Broader Market Environment |
Ageing population
Figure 410: UK population, by age band, 2001, 2006 and 2011
|
Socio-demographic trends
Figure 411: UK population, by socio-economic group, 2001-11
|
Strong consumer confidence |
Figure 412: PDI and consumer expenditure, at current and constant 2001 prices, 2001-11 |
More affluent population
Figure 413: UK population, by socio-economic group, 2001-11
|
Inflation
Figure 414: Clothing inflation, 1995-2005
|
Weather |
The Market in Context |
The end of the boom
Figure 415: Retail sales volume growth, 1987-2006
|
- Attitudes changed during the boom
- Spending on clothing
Spending relative to retail sales
Figure 416: Spending on clothing and footwear, by component, 1994-2005
Figure 417: Spending on fashion goods by component, 2005
|
Clothing in the wider context
Figure 418: Competitive products to clothing: Spending growth, 2001-05
|
- Highly competitive market
- Low barriers to entry
Strengths and Weaknesses in the Market |
Who’s Innovating |
Market Size and Forecast |
Spending on clothing
Figure 419: UK: Spending on clothing, 2001-05
|
Clothing specialists hold strong
Figure 420: UK: Clothing specialists sales, 2001-05
|
Specialists gaining share
Figure 421: Clothing specialists sales as % all spending on clothing and footwear, 2000-05
|
Enterprise and outlet data
Figure 422: UK: Footwear retail enterprises data, 2000-04
|
Forecast – Uncertainty |
Spending
Figure 423: Spending on garments: 2001-10
Figure 424: Spending on clothing as percentage of all retail sales, 2001-10
|
Specialist clothing retailers – slow, steady growth
Figure 425: Clothing specialists sales, 2001-10
Figure 426: Clothing specialists sales as percentage of all retail sales, 2001-10
|
The Consumer – Where They Shop |
Where they shop – trend data |
Figure 427: Outlets used for purchasing clothing in the last 12 months, 2003-06 |
2006 clothing shopping patterns |
Figure 428: Where consumers bought clothing from for themselves, in the last 12 months, June 2006 |
Department stores |
Figure 429: Which department stores consumers bought clothing from for themselves, in the last 12 months, by gender, age, socio-economic group and ACORN categories, June 2006 |
|